CERNVO
LIVEMAY 2026
CPL$38.40-4.2%
CPD$1,820-8.1%
CONV5.7%+0.8pp
PIPE$312K+11.4%
SPD2LD2.4h-0.6h
DEALS14+2
DEMO · MOCK DATA

Lead Pipeline

Total leads (MTD)
247
+12.4%vs last mo.
Contracts signed
14
MTD
+16.7%vs last mo.
Active deals
9
0.0%vs last mo.
Pipeline value
$357,500
+9.2%vs last mo.
FunnelMTD
Leads
247
Appointments
36%89
Contracts
35%31
Closed
45%14
Lead → Close5.7%
Active Pipeline
9 deals$357,500 total
LeadSourceStageDaysValueRep
Martinez PropertyDirect Mail
Appointment Set
3d$28,000Sarah K.
Thornton EstateCold Call
Under Contract
11d$47,500Marcus T.
Reeves DuplexSMS
Offer Sent
5d$19,200Sarah K.
Chen PortfolioPPC
Initial Contact
1d$84,000Dana R.
Hobbs RentalDirect Mail
Appointment Set
7d$32,500Marcus T.
Patel SFRDirect Mail
Negotiating
14d$41,000Dana R.
Weston CommercialCold Call
Under Contract
9d$67,000Sarah K.
Alvarez TriplexSMS
Offer Sent
3d$23,800Marcus T.
Flynn Vacant LotDirect Mail
Initial Contact
2d$14,500Dana R.